DESIGN: HAUKØYE IDENTITY & LOGO DESIGN

New logo and identity work I completed for Haukøye - a PR, music management and communication agency based in Oslo, Norway. 'Haukøye' means hawk eye translated into English, I tried to use a clean and bold typeface with the character coming through on the Norwegian Ø.

'Haukøye' logo design & business cards by Alexander Horne, 2013

FRAME Magazine: Issue 86

I have two articles published in Frame magazine for the May/June issue, which is out now. Inne Design's sprightly interior for Inch Hairstudio, located in the stylish (and pricey) Majorstuen district of Oslo, and Helen & Hard' impressive Vennesla library, north of the seaside municipality of Kristiansand. Some excellent articles and awe inspiring imagery as per usual  from the 'Mook' style publication, you can pick up a copy online from Frame here or from most decent newsagents.

FRAME magazine front cover, May/June 2012, Issue 86

AZURE magazine: issue 216

I was recently invited by Canadian design and architecture magazine Azure to write an article on the topic of creating quiet zones in open-concept work spaces, and specifically the use of this concept in Eriksen Skajaa Arkitekter's NetLife Research offices in Oslo, Norway. Marooned within Oslo' s incongruous downtown area, the Netlife Research office is concealed from the public. The unsightliness of the surrounding architecture was not an issue for the interior though, low ceilings (just 2.2 m in some places) and a deep floor plate made any natural light from outside a rare commodity. To read the full article, pick up the June issue of Azure online here or from all good newsagents referenced here.

Photograph of NetLife Research office by Ivan Brodey

DESIGN: OSLO AIRPORT PRESENTATION

A project pitch presented in a magazine format completed while working with Expology. The project goal was to improve the service design of Oslo Gardemoen airport. Despite being one of the top airports in Europe for efficiency, the airport has one of the lowest ratings for quality of service - unsurprising to those who have experienced Norwegian service. The presentation is a mix of infographics created from sketches and photos from the concept process, administrative data and a presentation of the proposed project teams' skills and experience. The fonts used are Trump Gothic East (Bold) for titles and headlines, Futura (Medium) for body text.

Expology 'OSL Tjenestedesign' project pitch presentation 2012

ART: THIS IS NOW

Very much looking forward to the ‘THIS IS NOW’ exhibition at ™51 next month. A collection of some my all time favourite illustrators and designers brought together by Oslo based Oh Yeah Studio. I will be bringing an eclectic crate of records old and new to play out on the opening night so came say hei and check out the art if in the area.

Poster design for 'THIS IS NOW' exhibition by Oh Yeah Studio, 2012